If I were to go to sleepaway camp today, I’d make a point of including wine into my nights and more sunblock into my days. Louis Armstrong music would be piped in over the loud speaker during shower hour. There’d need to be activities everyone at camp absolutely hated, aside from cleaning the bathrooms, just so we could bond in the misery of it. I’d want more water fights and later curfews. The food would be gourmet, with instructional classes that involved purees, puddings, and cooking en papillote. We’d learn how to construct the perfect tartin, uniform slices of apple with dabs of butter, a shower of cinnamon, and the soft fall of fresh minced rosemary. There’d be music with meals, and we’d all learn to slow down a little, to enjoy and savor, without the need to overindulge. We’d leave the meal sated, not stuffed, then grab our photography equipment and depart to a scenic town or hike or lake. We’d be moving, active, climbing hills, but we wouldn’t realize it because our attention would be directed on getting the shot, telling the story, capturing the gesture.

I think that’s the key to getting people who hate exercise to not mind it so much. Put the focus on something else. It’s why I think wii Fit is a socially responsible move on Nintendo’s part, even if it’s not suitable for kids and could damage their self-esteem. "Mummy, the machine just called me Pizza Hut." The wii might very well start being called the wah.